Did you know that 93% of brands have gained a new customer thanks to a social media video? (Wyzowl Stats)
And people watch 06:48 hours of video a week online? (Limelight Stats)
Videos have come to have a huge impact in social media… If you know how to make them engaging. And how to attract your target audience.
Here are 4 secrets that turn an ordinary video into a viral video:
- 1. Use a script before you go live
This saves time and avoids pauses when you can't find the words. And the video will look more professional.
- 2. Make sure the first few seconds grab instant attention
More than 167 million TikToks (Influencer Marketing Hub) are viewed every minute. The competition for people's attention is huge. That's why it's crucial to come up with a catchy start that stops people from scrolling.
- 3. Add subtitles to your video
93% of people prefer to watch videos on their phone without sound. By adding subtitles, the chances of your audience watching your video all the way through will increase.
- 4. Your video must have a purpose
Be entertaining, educational, practical or selling. People go on social media to relax and learn new information. So make sure you're providing valuable content for your audience… Instead of just focusing on selling.
These where just 4 tips for videos that stop people from scrolling… But in our Complete Digital Video Marketing Program you have the opportunity to benefit from a complete module. Dedicated to video. Created by Iurie Barbarosh.
Iurie has helped over 100 companies with their Video Marketing strategy. And he's helped promote them through video content. He has accumulated over 70 million views on Youtube, another few million views on TikTok campaigns and was Trending #1 for 10 weeks on Youtube with a music video.
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